Dairy Processing - September/October 2022 - 68

cheese
heese
product news
ARTISAN
Belle Chevre
relaunching CHEVOO
marinated goat cheeses
Goat cheese maker Belle Chevre
recently acquired CHEVOO and
the brand's line of jarred marinated
goat cheeses.
CHEVOO, based out of California,
closed its doors earlier in 2022,
before Belle Chevre revived the
brand with the purchase and
subsequent relaunch.
Foster McDonald, Belle Chevre's
chief executive officer and owner,
said he viewed the acquisition as an
avenue for the company to expand
its position as a specialty goat
cheese maker. Belle Chevre has
produced handcrafted goat cheese
spreads, logs and other products
from more than 30 years.
As CHEVOO's marinated chevre
cubes joins the Belle Chevre
portfolio, the product range will
include five flavors, which all come
in 4 oz glass jars: Smoked Salt &
Rosemary, Dill Pollen & Garlic, Urfa
Chili & Lemon, Italian Black Truffle
and a new flavor for CHEVOO,
Herbes de Provence.
The newest flavor features
goat cheese mixed with aromatic
French culinary herbs and an extra
virgin olive oil blend lightly infused
with garlic.
CHEVOO's crafting process
involves hand-blending goat
cheeses with herbs and spices, as
well as extra virgin olive oil blends
that are steeped for several weeks
with crushed botanicals.
" As someone passionate about
innovation in the goat cheese
industry, I was always enamored
68 SEP-OCT 2022 | DAIRYPROCESSING.COM
with the CHEVOO brand, "
McDonald said. " The unique flavor
combinations are a result of not
only flavoring the oils, but handblending
the goat cheese with
herbs and spices, too. I think this
full dimension of flavor is truly what
sets CHEVOO apart. "
In harmony with the CHEVOO
relaunch, Belle Chevre also
announced it added Pierre Guérin
as a strategic business partner who
will focus on sales and marketing.
Previously in his career, which
is full of specialty food industry
experience, Guérin served as
president of Couturier North
America, the US subsidiary of Eurial,
a global leader in goat cheese
production. Guérin also currently is
working with La Fromagerie Henri
Hutin to develop its Brie sales in
the US.
" It's exciting to join (McDonald)
and the Belle Chevre team for this
new adventure, " Guérin said. " I'm
pleased to restart a brand that
has flourished for many years in
a category that continues to see
consistent growth. "

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Dairy Processing - September/October 2022

Table of Contents for the Digital Edition of Dairy Processing - September/October 2022

Dairy Processing - September/October 2022 - Intro
Dairy Processing - September/October 2022 - 1
Dairy Processing - September/October 2022 - 2
Dairy Processing - September/October 2022 - 3
Dairy Processing - September/October 2022 - 4
Dairy Processing - September/October 2022 - 5
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