Dairy Processing - September 2021 - 6

COMMENTARY
The era of
innovation
Change course. Pivot. Reassess. These words have become
synonymous with the changing landscape for businesses over
the last year and a half in the wake of COVID-19.
Dairy processors, big and small, have had to find new
ways to be creative and meet consumers where they are as
lifestyles and habits shifted during the pandemic. Whether
it's a new product, sales channel or equipment on the floors
of processing facilities, innovation has never been more
important. New ideas generate a company's growth.
Companies like Stonyfield Organic have built a
reputation on innovative products, developed in line with its
commitment to healthy food, healthy people and a healthy
planet. That forward-thinking mission has allowed Stonyfield
to help grow the US organic marketplace to over $60 billion
in annual sales, proof that change and good positioning can
provide the opportunity to succeed.
This issue of Dairy Processing is teeming with new
and exciting innovations from every part of the industry. In
packaging, sustainability is front of mind for processors,
especially in frozen products. As flexitarianism becomes a
popular lifestyle option, dairy brands are finding ways to
meet consumers in the middle with
hybrid products, while alternative
dairy formulations are bringing those
products closer to their traditional
counterparts. Brands are perfecting
their processes from inception, right
up until a new product finds its way
into the hands of consumers.
The constant creativity by dairy
processors is what keeps the industry
fresh and exciting. A desire and drive
for innovation will always be the lifeblood of its success.
KRISTEN PUTCH
Managing editor
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6 SEP 2021 | DAIRYPROCESSING.COM
EDITORIAL
Kristen Putch
Managing Editor
Donna Berry
Pamela Accetta Smith
Allison Gibeson
Contributing Editors
PUBLISHING STAFF
Matt O'Shea
Publisher
Rick Parsons
Account Executive
Lily Alvarez
National Account Executive
Whitney Hartman
Sales Enablement Specialist
Michael Barbee
Director of Audience Development
Dustin Pickman
Audience Development Analyst
Jonathan Hawley
Audience Database Specialist
Lauren Juliana
Audience Development Coordinator
Jon Hall
Director of Digital Media
Carrie Fluegge
Digital Advertising Manager
Nora Wages
Advertising Manager
Annie Fournier
Advertising Coordinator
Elisabeth Spillman
Design Services Manager
Marj Potts
Production Specialist
Becky White
Senior Design Consultant
Brian Peterman
Graphic Designer
Jim White
Promotions Manager
Abby Chronister
Promotions Media Designer
CORPORATE
Charles S. Sosland
Chairman and CEO
L. Joshua Sosland
President
Staci Greco
Chief Financial and
Administrative Officer
Meyer Sosland
Chief Operating Officer
and Executive Editor
Jim Saladin
Chief Marketing Officer
CORPORATE HEADQUARTERS
4801 Main St., Suite 650, Kansas City, MO 64112
Phone: (816) 756-1000; Fax: (816) 756-0494
E-mail: dairyprocessing@sosland.com
Internet: www.dairyprocessing.com
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Dairy Processing - September 2021

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