Dairy Processing - May/June 2022 - 9

offerings within Danone North America's Silk
and So Delicious Dairy Free portfolio, " said
John Starkey, president of plant-based food
and beverages for Danone North America.
" Consumers' evolving, heightened expectation
of plant-based are that these products closely
mimic the animal alternative. Taste remains
a top priority because we know that 53% of
consumers cite taste as a top barrier for not
buying plant-based dairy alternatives. By
producing great-tasting products, we've had the
opportunity to welcome more reluctant dairy
lovers into the plant-based category. "
Looking at the top performing plant-based
beverages, Starkey said almond milk continues
to lead the way, accounting for 59% of the total
plant-based milk alternative category.
" We attribute this to the fact that nearly
three-quarters of consumers start their plantbased
journey with almond milk and the Silk
almond portfolio - including our newest
addition, Silk Extra Creamy Almond milk - is a
great introduction to plant-based alternatives, "
he said.
Starkey said, in under three years, oat milk
has risen from newcomer in the plant-based
" Consumers'
evolving,
heightened
expectation of
plant-based
are that these
products
closely mimic
the animal. "
John Starkey, president
of plant-based food and
beverages for Danone
North America
DAIRYPROCESSING.COM | MAY-JUN 2022 9
Silk/Danone

http://www.DAIRYPROCESSING.COM

Dairy Processing - May/June 2022

Table of Contents for the Digital Edition of Dairy Processing - May/June 2022

Dairy Processing - May/June 2022 - Intro
Dairy Processing - May/June 2022 - 1
Dairy Processing - May/June 2022 - 2
Dairy Processing - May/June 2022 - 3
Dairy Processing - May/June 2022 - 4
Dairy Processing - May/June 2022 - 5
Dairy Processing - May/June 2022 - 6
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Dairy Processing - May/June 2022 - 8
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