Dairy Processing - July/August 2023 - 56

ICE CREAM
Lasting
indulgence
Consumers are willing to pay more for quality and artisanal flavors.
I
ce cream is trending as a go-to snack that provides
permission to indulge. While unit sales are down, dollar
sales are up. This makes sense during these inflationary
times. But what may surprise some is the fact that the growth
in dollar sales is not only about higher shelf tags, it's also
about consumers splurging on pricier, premium ice cream.
" America's love for ice cream knows no bounds, " said
Michael Dykes, president and chief executive officer, the
International Dairy Foods Association (IDFA), Washington,
DC. " Comforting and satisfying as an indulgent treat, ice
cream production and consumption grew throughout the
COVID pandemic and sales continue to set a blazing pace at
grocery, scoop shops and corner stores. "
The ice cream category grew 7% in the last year, with over
$7.1 billion in sales, according to Circana, a Chicago-based
market research firm.
ARTISAN PRODUCTS SHINE
The artisanal ice cream market is expected to grow 4.2%
annually from now until 2030, when it will be worth $95.8
billion, according to Market Research Future. The research
highlights how consumers' tastes have evolved and they're
seeking out premium goods with natural ingredients, such
as small-batch ice creams made conventionally with local
ingredients.
56 JUL-AUG 2023 | DAIRYPROCESSING.COM
CATEGORY
INNOVATIONS
* J&J Snack Foods, Pennsauken Township, NJ,
now offers single-serve cups of gelato in Italian
cannoli, mint chocolate chip and sweet cream
churro flavors. They come in four-count boxes.
*
In efforts to assist shoppers with managing higher
prices, private label ice cream marketers got
more sophisticated. Publix, Lakeland, Fla., added
eight summertime flavors, including Lemon
Berry Bliss (lemon crème-flavored ice cream
with lemonade-flavored flakes and blueberryflavored
swirls) and Marry Me Strawberry
(strawberry ice cream with strawberry-flavored
sauce swirls and pieces of white chocolateflavored
strawberry pecan bark).
* Graeter's Ice Cream, Cincinnati, known for its
Old World French Pot process, made Hot Honey
Crunch one of its annual bonus flavors. This
variety combined crunchy honeycomb and sweet
icing pieces with a little heat in the hot honey ice
cream base. However, the limited-time offering
was only available in Graeter's scoop shops.
Graeter's Ice Cream

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Dairy Processing - July/August 2023

Table of Contents for the Digital Edition of Dairy Processing - July/August 2023

Dairy Processing - July/August 2023 - Intro
Dairy Processing - July/August 2023 - 1
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