Dairy Processing - July/August 2022 - 52

FROZEN
The year of the
Innovative formulators are taking an " anything goes " approach.
This concept of flavor mashups has become so popular
in the frozen desserts space that Dairy Farmers of America,
Kansas City, Kan., is rolling out Kemps MASHups Ice Cream.
The four offerings start with either a simple chocolate or
vanilla or both ice cream base and then mix in two different
-- often yin and yang -- types of inclusions. There's Brownies
& Blondies, Brownies & Cookie Dough,
Peanut Butter & Brownies and Peanut
Butter & Cookies 'N Cream.
The most shocking mashups
come from Brooklyn, NY-based
Van Leeuwen Ice Cream.
Last summer the company
Sales for ice
cream and sherbet
topped out at
$7.5 billion,
down 3.1% for the
previous year.
IRI, a Chicago-based
market research firm
mashup
I
ce cream makers in the United States churned out more
than 1.3 billion gallons of ice cream in 2021, in order to
satisfy the average American who eats about 20 lbs of
ice cream each year, or about 4 gallons, according to the
International Dairy Foods Association (IDFA), Washington,
DC. And while chocolate, vanilla and cookies 'n cream
have been the top-three flavors of ice cream for some time
- ranking varies year to year - innovative formulators are
increasingly taking the " anything goes " approach, with many
providing shock value in their limited-edition offerings. This
often includes pairing or twisting up two flavors into one
product, as well as bringing an unexpected flavor profile into
the ice cream base.
52 JUL-AUG 2022 | DAIRYPROCESSING.COM
Heritage Kulfi

http://www.DAIRYPROCESSING.COM

Dairy Processing - July/August 2022

Table of Contents for the Digital Edition of Dairy Processing - July/August 2022

Dairy Processing - July/August 2022 - Intro
Dairy Processing - July/August 2022 - 1
Dairy Processing - July/August 2022 - 2
Dairy Processing - July/August 2022 - 3
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