Dairy Processing - July/August 2022 - 20

innovations for the industry can be
important to brand building.
" You have to be looking forward
and you cannot put your head in
the sand and say, 'We're just going
to keep doing it the way we did,' "
he said. " You've got to start making
investments, because I don't see the
environment or the business climate
going backwards. "
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Many within the industry
consider technology as a necessary
investment. Datlow said when
companies modernize there always
are a few costs to keep in mind - not
only software and hosting, but also
the human element of making a
commitment to refining internal data
resources for analytics.
" We've found for our clients that
it's almost always worth the effort to
build long term value, " she said.
The costs associated with a
commitment to modernizing, Pandya
said, depend on a company's product
mix, asset age, end channels and
growth ambitions.
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" Bolder global players have
always been at the forefront of
deploying latest technologies across
the value chain and more often than
not have outperformed the industry
and even opened new premiumization
opportunities within existing
channels, " he explained.
The most significant risks that
come with not modernizing, Pandya
added, are the possibilities of losing
competitive bids, having lower
margins than competitors due to
a higher cost burden and, at the
extreme end, going out of business
as the product portfolio becomes
obsolete or value-destroying for
the processor.
Sometimes companies hesitate
to modernize, but Sexton thinks
tech has become more affordable
and accessible. He said Dairy.com
prides itself on making its software
specifically for the industry.
" You can very quickly deploy
these applications at an affordable
cost, versus having to build them
from scratch or extend some type
of a homegrown system or internal
system, " he said.
There also are some hidden costs
of which Sexton said he likes to
make people aware. He made it clear
that if an organization isn't prepared
for change, with budgeted project
dollars for change management, a
company could fail to find the results
it is seeking.
" You can have terrific technology,
but if you haven't oriented your
organization to prepare for the
change, prepare for the adoption and
even budgeted project dollars toward
that change management piece, then
you could find it's more expensive
and you get less return on your
tech investments. "
/
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Dairy Processing - July/August 2022

Table of Contents for the Digital Edition of Dairy Processing - July/August 2022

Dairy Processing - July/August 2022 - Intro
Dairy Processing - July/August 2022 - 1
Dairy Processing - July/August 2022 - 2
Dairy Processing - July/August 2022 - 3
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